MIMBA: The world’s biggest heart and brain

Developing a volunteer-based skill-sharing platform and information service for maternal and newborn health.
MacArthur Foundation
2015 - 2017

MIMBA, which means ‘pregnancy’ in Swahili, is a volunteer-based skill-sharing platform and information service (still in the concept phase) for maternal and newborn health. MIMBA is envisioned as a global network that brings together women’s health advocates and activists to each other and to those wishing to contribute to their cause, empowering experts and professionals to donate their talents and skills directly to organisations and see the positive difference they’ve made.

Scope’s had the privilege to connect with amazing NGOs, tirelessly working on some of the biggest challenges in the world. Yet, their work is often hindered by the lack of visibility, low organisational resources, or lack of access to specialised skills or expertise. MIMBA was created to tackle these challenges.

We were keen to understand how to better support NGOs worldwide and, thus, set to research and design a solution to support them. We identified several barriers to advocacy and activism from both individuals as well as organisational perspectives, including:

  • Lack of means for visibility, specialised expertise, and resources
  • Lack of meaningful and long-term participation options for activists
  • Weak messaging
  • Siloed action by organisations
  • One-off campaigns without progress or impact reporting

With support from the MacArthur Foundation, we developed a minimum viable product of the MIMBA service, designing a digital community bringing together organisations and volunteers to advance women’s health and rights globally. The concept idea is ‘The World’s Biggest Heart and Brain’.

Join us in taking MIMBA to the next level.

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