Mama

The project’s goal was to profile practitioners as champions within humanitarian organisations. Objectives also includes education and wider adoption of key maternal health interventions at the field level.

Scope devised a community of practice that used Facebook and text messaging to connect frontline health providers in crisis-affected areas to experts and to one another. We developed six support applications, including the first ever SMS text-to-Facebook connect, a mentoring application and an information center for sharing knowledge through text, video and audio.

The Mama community grew quickly from the beginning, reaching its first year target of 400 practitioners in one month and now has over 3000 health workers connected and learning from each other.