Close the Gap

Communication campaign to empower the next generation of women’s rights champions.
UN Women
Global
2015

In March 2015, the world celebrated the 20th anniversary of the Beijing Platform for Action, a landmark conference on gender equality and the empowerment of all women.

As a part of a campaign to reignite discussion on women’s rights and equality, Scope supported UN Women to develop a set of tools and communication assets to introduce the Beijing Promise to a new generation of women’s rights champions.

Close the Gender Gap! campaign included mixed social media channels and video, animation and application components.

Who is your inner women’s rights activist? Take the quiz and find out.

 

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